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PRIVACY POLICY

DATA PROTECTION POLICY

Standard Data Confidentiality and Protection Agreement

Effective Date: 01/01/2025

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This Data Confidentiality and Protection Agreement ("Agreement") is entered into between Clients and 3rd Party Data Providers or Partners of RUFAI LLC, operating as RUF.AI, and any user, client, or visitor accessing or using the services of the website ("User"). By accessing or using the Company’s services, the User agrees to the terms outlined in this Agreement.

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1. Purpose

The purpose of this Agreement is to outline the measures taken to protect the confidentiality and integrity of the data shared by the User and to define the responsibilities of both parties in ensuring data security.

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2. Data Covered

The following types of User data are covered under this Agreement:

  • Personally Identifiable Information (PII) (e.g., name, email, phone number, address).

  • Payment information, if applicable.

  • Account credentials such as usernames and passwords.

  • User-generated content uploaded to the website.

  • Any other data provided by the User during interaction with the website.

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3. Company Responsibilities

The Company commits to:

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a. Data Collection and Use

  • Collect only the data necessary to provide services or fulfill legal and regulatory requirements.

  • Use the data solely for the purposes stated in the Company’s Privacy Policy.

b. Data Protection Measures

  • Implement industry-standard security protocols, including encryption, firewalls, and secure socket layers (SSL) for data transmission.

  • Store data on secure servers with restricted access.

  • Conduct regular security assessments to detect and address vulnerabilities.

c. Data Access

  • Restrict access to User data to authorized personnel who require such access for legitimate business purposes.

d. Data Breach Notification

  • Notify Users within 24 hours of discovering a data breach that affects their personal information.

  • Provide detailed information about the breach and the steps being taken to mitigate its impact.

4. User Responsibilities

The User agrees to:

a. Providing Accurate Information

  • Ensure that the data provided to the Company is accurate and up-to-date.

b. Account Security

  • Maintain the confidentiality of account credentials and promptly notify the Company of any unauthorized access or use.

c. Compliance

  • Comply with the Company’s Terms of Service and Privacy Policy while using the website.

5. Confidentiality Obligations

Both parties agree to treat all data as confidential and:

  • Not disclose data to unauthorized third parties.

  • Use data only as explicitly permitted by this Agreement or required by law.

6. Data Retention and Deletion

The Company will:

  • Retain User data only for as long as necessary to fulfill the purposes outlined in the Privacy Policy or as required by law.

  • Delete or anonymize data upon User request, provided it is not required to fulfill legal obligations.

7. Third-Party Services

If the Company uses third-party services to process data:

  • Ensure that such third parties comply with similar confidentiality and data protection standards.

  • Provide transparency about third-party service providers in the Privacy Policy.

8. Dispute Resolution

Any disputes arising from this Agreement shall be resolved in accordance with the dispute resolution process outlined in the Company’s Terms of Service.

9. Amendments

The Company reserves the right to update or modify this Agreement at any time. Users will be notified of significant changes via email or a notice on the website.

10. Governing Law

This Agreement shall be governed by and construed in accordance with the laws of the State of Kansas.

Contact Information For questions or concerns about this Agreement, please contact us at:

RUFAI LLC
Legal@RUF.AI

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